A Digital Marketing Manager could say, Redesigned the social media and email marketing campaign, reducing expenses by 30% while increasing the click-through rate by 60%. Unless they can scan your resume in a matter of minutes, theyre simply going to skip over you as a candidate. The recruiter doesnt have all day. Font size: 1112 points. 29 Free Resume Templates for Microsoft Word (& How to Make Your Own) Marketing | 21 min read How to Do Market Research: A Why this resume works. What should my Brand Manager resume experience section feature The experience section of a Brand Manager resume is perhaps the most important of all. To save yourself time and ensure you touch on the points that the candidate feels are most important for the position, suggest that they provide you with a list of bullet points or a few paragraphs that you can refer to. 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